Keep track of your website SEO
Aloha Quanery Lite offers 5 key functions to help track and monitor your website's SEO status. This tool is designed to help marketers focus on key metrics on reporting for their SEO performance.
Functions you can explore:
Identify your top driving keywords
Keyword ranking—where your website is ranked in the search engine result pages for a specified keyword. This directly relates to your website traffic, lead generation, and conversions. Research shows that more than 50% of all search engine users click on a result on the first page. So, the better you rank, the more traffic to your website.
- Check your top keyword trends
- Review the SEO performance for certain keyword queries
- Monitor your keyword optimization results daily, weekly, monthly and more
Get a complete breakdown of you and your competitors’ backlink profile
Backlinks—search engines consider backlinks as votes of confidence. In most cases, the more backlinks a website domain has, the more relevant they are for relevant search queries.
- See your backlinks profile
- Monitor the growth and decline, as well as quality of your backlinks
- Check your competitors’ backlinks profile
Check how fast your webpage is loading
Page Speed—an important affecting page experience. Google has indicated site speed (and as a result, page speed) is one of the signals used by its algorithm to rank pages.
- Measure your page speed based on Google PageSpeed Insights
- Find out which part of your page hinders the page speed
- Monitor your page speed enhancement
Test if your robots.txt file is properly implemented
Robots.txt file—a text file webmasters create to instruct search engine robots which pages on their website to crawl or not to crawl
- Type in a link to test if it is properly crawled or blocked
- Ensure duplicated content does not appear in search engine results page
- Ensure internal development sections do not appear on search engine results page
- Ensure certain gated content files on your website (images, PDFs, etc.) are not indexed and searchable
Understand how your brand and website appear to users in search engine result pages
Search within your site—search engine results pages showing all searchable pages within your website.
- Review and monitor your search appearance
- Check whether your meta content is implemented properly
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